Absolute clarity is the aim with a new generation of revision guide for the 2020s. This guide has been expertly compiled and edited by successful teachers of Enterprise, highly experienced examiners and a good dollop of scientific research into what makes revision most effective.
Past examination questions are essential to good preparation, improving understanding and confidence. This guide has combined revision with tips and more practice questions than you could shake a stick at. All the essential ingredients for getting a grade you can be really proud of.
Each specification topic has been referenced and distilled into the key points to make in an examination for top marks. Questions on all topics assessing knowledge, application and analysis are all specifically and carefully devised throughout this book. Detailed case studies distill key concepts whilst demonstrating the development of long answer questions.
What people say...
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Thanks for all your wonderful resources - you make our lives so much easier.
Pippa Jennings. Head of Computing and Business, Cardinal Wiseman Catholic School
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An excellent teaching resource. Beautifully presented with clear graphics and relevant video links. Extended learning is supported by well-planned lesson worksheets, challenging homework tasks and exam practice questions.
Tony Green. Department of Design & Technology, Queen Elizabeth's School
ClearReviseTM - A new generation of revision guide.
Illustrated revision and practice. Exam-style questions and model answers on every specification point.
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Contents:
Section A1: Targeting and segmenting the market
Section A2: 4Ps of the marketing mix
Section A3: Factors influencing the choice of marketing methods
Section A4: Trust, reputation and loyalty
Section B1: Financial documents
Section B2: Payment methods
Section B3: Revenue and costs
Section B4: Financial statements
Section B5: Profitability and liquidity
Section C1: Budgeting
Section C2: Cash flow
Section C3: Suggesting improvements to cash flow problems
Section C4: Break-even point and break-even analysis
Section C5: Sources of business finance
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