New to PG?
Start here

Business GCSE Edexcel

£90.00 + VAT

+

Unit 2: Spotting a business opportunity

1BS0 Theme 1: Investigating small business

 
2

Inside the Unit...

Areas Covered

  • Topic 1 Customer needs 
  • Download sample lesson above
  • Topic 2 Market research
  • Topic 3 Market segmentation
  • Topic 4 The competitive environment
  • Assessment

There are 4 worksheets, 4 homework tasks, and an examination-style assessment test, each with answers included in this unit.

Summary - Out now

Containing four content rich and engaging topics, this unit focuses on Topic 1.2 of the Edexcel GCSE (9-1) Business specification 1BS0. The unit begins with an exploration of the primary function of business in terms of identifying, meeting, and satisfying customer needs through the provision of goods and services. The purpose and methods of conducting market research are then covered along with consideration of the role of social media in collecting market research data and the importance of the reliability of data collected. The following topic considers how market research data can be used to segment the market before then examining the use of market mapping to identify gaps in the market, and competitors’ positions within the market. The final topic in the unit explores methods of analysing the relative strengths and weaknesses of competitors and the impact of competition on business decision making.

What's included in the toolkit?

Toolkit

The GCSE units have been written to satisfy the specification for the Edexcel 1BS0 Business GCSE. Each unit contains:

  • PowerPoint slides for each topic
  • Detailed lesson plans
  • Learning objectives and outcomes
  • Worksheets and homework activities with answers
  • End-of-unit, exam-style assessment test with answers
  • Other material and links to online resources

What people say...

Great work, easily the most clear and easily accessible book I have seen for our subject.

Michael Webb. Design and Technology Teacher, Linton Village College

We're really getting on well with the book. The resource packs are fabulous.

Richard Martin. Subject Leader, City of Norwich School

Inside the Unit...

  • Download Free Sample 8.6mb

    Areas Covered

    • Topic 1 Customer needs 
    • Download sample lesson above
    • Topic 2 Market research
    • Topic 3 Market segmentation
    • Topic 4 The competitive environment
    • Assessment

    There are 4 worksheets, 4 homework tasks, and an examination-style assessment test, each with answers included in this unit.

  • How to order

    1. Add individual units to a draft order or download a blank order form below to complete manually

    2. Using a draft order you can either:

    1. Save your order online
      (registration or log in required)
    2. Email us your complete order
      (registration or log in required)
    3. Create a PDF
      (to fax or email at a later date)

    Download blank order form

    PDF Word

  • Pricing and Discounts

    Each unit is individually priced for LIFE. Please view each unit for detail. 

    Discounts are cumulative based on the total of units licenced to your department.

    All prices subject to further discounts and VAT.

    There are no annual renewal fees.

    2-5 units 10% discount
    6+ units 15% discount